As Sightec CEO, Roy is responsible for the vision, strategy, and overall execution of the company. Roy has spent over 14 years in formulating global growth strategies and leading them from inception to execution. Before joining Sightec, Roy served as a Corporate Development & Ventures Lead at Amdocs (NASDAQ: DOX). In this role, Roy worked closely with Amdocs’ executive team in framing corporate strategy and led the company’s inorganic efforts in multiple technology fields. During his time at Amdocs, Roy led deals with a total value of more than $1 billion that helped the company enter new markets and technology domains. Prior to Amdocs, Roy worked as an Associate at Citigroup in the Corporate Finance team in Israel and in the EMEA Transaction Execution Group in London. Before joining Citigroup, Roy held a Senior Consultant position at Deloitte Consulting in the Israel-based Financial Advisory Services group.
Roy holds an MBA (Cum Laude) and BA in Economics & Political Science (Cum Laude), both from Tel Aviv University.
As the Sightec’s Chief Technology Officer, Prof. Joseph Francos is responsible for providing technical leadership in all aspects of our business and developing forward-looking solutions that yield competitive advantages. Mr. Francos has held various positions at Signal Corps Research Laboratories, the Israeli Defense Forces, and the Polytechnic Institute. Mr. Francos is a Professor in the Electric & Computer Engineering Department at Ben Gurion University as well as the Head of the Mathematical Imaging Group and the Signal Processing track at the university.
Prof. Francos has held visiting positions at the Massachusetts Institute of Technology (MIT); NASA Ames Research Center; University of California, Davis; INRIA Sophia-Antipolis, France; University of Illinois, Chicago; University of California, Santa Cruz; and Colorado State University. His research interests are in parametric modeling and estimation of multi-dimensional signals, image registration, estimation of object deformations from images, manifold learning, parametric modeling, and estimation of 2-D random fields and random fields theory.
He holds a B.Sc. in Computer Engineering and a D.Sc. in Electrical Engineering, both from the Technion-Israel Institute of Technology in Haifa.
As COO, Moti oversees R&D, operation and project delivery. Moti brings over 20 years of experience in building software products and leading global technology teams. Prior to joining Sightec, Moti worked at Amdocs (NASDAQ: DOX) in several executive roles in the Product Business Group. In his last role, Moti served as the CTO of the Digital Product Unit. Prior to that, Moti filled Vice President of Engineering positions in several business units, including Amdocs’ Big Data and Intelligence, Network Solutions, and Revenue Management Units.
Moti holds a B.Sc. (Cum Laude) in Information Systems and Industrial Engineering from Ben Gurion University. Aviation has been his passion for many years; he flies competitive model gliders as a hobby.
Elyashiv leads and manages all finance, planning, accounting, and legal activities for the company, bringing over 15 years of financial management experience at leading banks and startups. Before joining Sightec, Elyashiv served as CFO at NSLComm, a startup in the satellite market. He was part of the founding team of the Ramon Foundation, an NGO named after Israeli astronaut Ilan Ramon. In this role, Elyashiv was responsible for ongoing activities with NASA and the European Space Agency. He is also on the board of Nobel Laureates for Excellence in Education, an NGO which promotes STEM (Science, Technologies, Electronics, and Math) education in Israel.
Elyashiv holds an MBA (Cum Laude) from Netanya Academic College and a BA in Economics & Political Science from Bar Ilan University.
As VP Product, Assaf is responsible for defining, positioning and planning Sightec’s current and future product portfolio. Assaf is also highly involved in business development activities establishing new business partnerships, markets and applications. Assaf brings over 20 years of experience in commercializing ideas into exciting products. Before Sightec, Assaf served as the Director of Products at Mobileye (an Intel company), where he led a team to successful execution of products for the automotive and big data markets based on computer vision and AI technologies. Prior to that, Assaf founded a start-up aimed to harness computer vision & drones technologies for agriculture, mapping and other commercial applications. His extensive knowledge in the aerospace and HLS markets comes from hands-on experience as a system engineer at Israel Aerospace Industries (IAI) through various leading roles he held in an elite intelligence agency.
Assaf holds a B.Sc. (Cum Laude) in Aerospace Engineering from the Technion-Israel Institute of Technology in Haifa and Honors MBA from Ben Gurion University.
Mr. Raffi Friedman brings vast experience in leading and managing growing global businesses. In his former role, Mr. Friedman was the CEO at Electra Consumer Products Ltd. In addition, Mr. Friedman holds the position of Chairman of Beres Electra Cellular Communication Ltd. (distributor of Sony Ericsson in Israel) as well as three public executive positions: Director of Israel Standard Institute, Chairman of the Electrical Product Division of the Israeli Chambers of Commerce, and Management member of the Manufacturers Association of Israel.
Dr. Avshalom Horan is a Venture Partner at Tene Capital and Managing Partner at Bridge Investment Fund. Previously, Dr. Horan worked as the Vice President of a technology subsidiary of the Bank Leumi Investment Group. Dr. Horan serves as the Chairman of Simbionix USA Corporation and has served as a Director of several private and public Israeli companies, including NICE Systems Ltd. He has a background in seed investment and management of technology companies through their early stages. Dr. Horan holds a Ph.D. in Engineering Economic Systems from Stanford University.
Haim brings to our board a great deal of experience in entrepreneurship and development of new markets. Following long service in the IDF, Haim ran several commerce businesses in Italy. He is a serial entrepreneur and has been with Sightec since its early days.
Itai has extensive experience in the VC and PE industry. He co-founded and managed the Sherpa Group, a New York-based venture capital platform with offices in New York and Tel Aviv that has adjusted its model as markets have evolved. Itai serves as the Executive Director of the Government of Luxembourg Trade and Investment Office in Israel. He also serves as a board member and Chairman of various technology companies in Israel and the US, advising in the fields of M&A transactions, venture capital, and strategic planning.
Prof. Francos is the CTO and Co-founder of Sightec. He brings vast experience in innovative solutions in the domains of parametric modeling and estimation of multi-dimensional signals, image registration, estimation of object deformations from images, manifold learning, parametric modeling, estimation of 2-D random fields and random fields theory. He is a Professor in the Electric & Computer Engineering at Ben Gurion University and the Head of its Signal Processing track. He also held visiting positions at leading US and European academic and research institutes.
Chris is a Partner at Playfair Capital. Prior to joining Playfair, he held senior roles at plan.com and Vannin Capital. He has executed over a dozen angel investments across the UK and US in the past 10 years, with three notable exits to date: Nearbuy Systems (acquired by RetailNext), MoPowered (LON:MPM), and Bidstack (LON:BIDS).